Improving the Human Experience: Light The World We Want by VBO Australia at Melbourne Design Week 2022.

Viabizunno’s lighting principle The Thickness of Light demonstrated with an artwork by Helen Redmond, Yumebutai (Ferrugo), Oil on Canvas, Warm Charcoal Shadow Box Frame, 102 x 81 cm. Photo: Dan Hocking.

Light The World We Want installation view of VBO Australia laboratory of light at 176 Wellington Parade, East Melbourne. Photo: Dan Hocking.

Light as a building material versus Hungarian artist Peter Botos’s sculpture, via Red Moon Gallery. Photo: Dan Hocking.

Light generates colour. versus Louise Paramor’s, Boomtown #18, 2020—Bronze, stainless steel, pigment, patina 103.0 x 31.0 x 31.0 cm. Photo: Dan Hocking.

An exhibition of the Viabizzuno lighting philosophies through collaboration with local creatives, Light the World You Want manifests as a series of exhibits demonstrating the Viabizzuno unique ethos for Melbourne Design Week 2022.

Art directed by the creative powerhouse Marsha Golemac, this richly layered and immersive experience allows visitors to plunge into eight lighting principles unique to the Italian lighting brand founded by Mario Nanni, who regularly collaborates with blue-chip architects from around the world.

Applying light to surfaces, spaces and objects in a way that allows us to emotionally connect and attain a sense of wellbeing, the VBO Australia’s laboratory of light at 176 Wellington Parade, East Melbourne is transformed into a gallery-like space to inspire, educate and influence the way we design and use light. Marsha Golemac’s vision sees VBO’s entire showroom blacked out for the bespoke exhibition with only artworks by nine Australian artists carefully illuminated by Viabizzuno lighting.

Acting as a poetic guide for the sequential experience, Viabizzuno’s eight lighting principles are—Presence of absence; Light only where it’s needed; The thickness of light; Light as the building material; Tribute to shadow; Light in motion; Light generates colour and The excitement of nothingness.

Featured artists at the exhibition include Helen Redmond, Peter Botos, Louise Paramor, Ursula Maren Fitz, Patrizia Biondi, Rick Amor, Melinda Soltesz, Paul Boston and Lincoln Austin.

Light the World You Want runs until 26th March 2022 at VBO Australia, the exclusive distributor of Viabizzuno in Australia and New Zealand and a go-to for industry insiders, architects and designers. For more information, click here.

Related: Highlights from Melbourne Design Week 2022.

Tribute to shadow versus Patrizia Biondi’s sculpture Rehabilitating Time—the Ephemeral Suspension of History in the Landscape of Post-Industrial Relics 2020, bronze 41.0 x 53.0 x 14.0 cm. Photo: Dan Hocking.

Light in Motion versus Lincoln Austin’s The weight of love, 80 x 80 x 80cm. Photo: Dan Hocking.

This Yellowtrace Promotion is proudly supported by VBO Australia. Like everything we do, our partner content is carefully curated to maintain utmost relevance to our audience. Thank you for supporting the brands that support Yellowtrace. 

[Images courtesy of VBO Australia. Photography by Dan Hocking.]