On March 1st 2014 our friends at Rogerseller officially launched Valcucine kitchens into the Australian market, and I’m here to tell you all about it. Hooray! Valcucine have been designing and manufacturing products for 30 years, based on the four fundamental rules of eco-compatibility: dematerialisation, recyclability, durability and reduction of toxic emissions. This consistent focus has elevated Valcucine to be one of the most respected and sought-after kitchen manufacturers in the world, and the first to obtain the ISO 14001 Environmental Certification. I know what you’re thinking – not only do they look hot, the likes of Green Building Council will absolutely love you for specifying one of these puppies. Green Star accreditation – here we come! All jokes aside, these kitchens really are super hot. Valcucine’s ‘New Logica’ is a revolutionary system designed to improve the interaction of Man with the Kitchen. In other words, this is the most ergonomically designed kitchen system. Ever. The 800mm deep worktops allow freedom of movement. The lift-up door is fitted with a unique balancing device that makes it easy to open without the use of hinges, frictions or springs. The New Logica Equipped Back System is designed to contain all the equipment needed in the kitchen – weighing scales, small appliances, knife block, bottle-racks, moveable power and USB sockets, rolling pin holders, hooks, exhausts, kitchen tap and dish-drainer. Everything can be neatly hidden away, making it ideal for open plan living. But don’t take my word for it – this excellent video will explain everything you need to know about it. As though these kitchens alone aren’t fantastic enough, Rogerseller had to take it to the next level, didn’t they? Seriously, what a bunch of helpful overachievers. The company has introduced a unique service to architects and designers whereby they are not just selling complete kitchen solutions. Instead, they are providing an extensive range of unique materials and technologies for specifiers to design with. In short, if you’re a designer or an architect, Rogerseller will simply help you interpret your design using the unique elements of Valcucine.Want to know more, more, MORE? See the kitchens on display in the Rogerseller Mebourne showroom at 173-177 Barkly Ave, Burnley VIC 3121, and in Sydney showroom from May 2014.This Yellowtrace Promotion is proudly brought to you in collaboration with Rogerseller. Some of what you can expect to see in Rogerseller’s Melbourne showroom. Valcucine used as a TV unit? I’m sold![Images courtesy of Rogerseller.] Share the love:FacebookTwitterLinkedInEmailPinterest 5 Responses Joanne March 12, 2014 Hi Yellowtrace, I have been reading your blog for a couple of years one and have always enjoyed it, however your posts recently have been based a lot on PR with little original content. It’s starting to read like one long advertisement for products. Even your artists posts seem to be due to contributions rather than work you have discovered with little critical analysis.I do realise that you are trying to earn an income from your blog, but there is a danger that it can become too commercial, full of articles that you can read elsewhere, thought the pics are pretty but without that oomph that characterized your earlier posts. Reply Dana Tomić Hughes March 12, 2014 I’m sorry to hear you feel this way Joanne – I certainly would never call Yellowtrace a commercial blog as it’s mostly driven by a huge amount of passion and enthusiasm. Running a blog of this nature is a massive undertaking and a huge commitment – every post is carefully researched, selected and edited, and all opinions are always honest and true. I will continue to do my best, although I’m quite conscious that – as the audience grows and so do the demands of the blog – it will mean I won’t be able to please everyone. Thanks again, Dana. Reply Babette Hayes April 9, 2014 Unlike Joanne I have not been following you for two years. I was fortunate to have a colleague pass on your blog details about a year ago and have enjoyed your offerings since. Your commitment to what you are producing for us, your followers, is commendable as I realise it involves a massive amount of research, expertise, passion. I look forward to opening your emails each time and find the variety of offerings stimulating, and am grateful to receive it. I have sent it on to contacts in France and London. Thank you Babette Hayes Reply Dana Tomić Hughes April 10, 2014 Thank you so much for your lovely comment Babette. Much appreciated! Reply Rogerseller Introduces Luxury Living Systems from Lema. November 12, 2014 […] have a thing or two to celebrate this year. First, they introduced us to the revolutionary Italian kitchen artisans Valucine, and today marks a new era and another significant milestone for their […] ReplyLeave a Reply Cancel ReplyYour email address will not be published.CommentName* Email* Website Δ
Joanne March 12, 2014 Hi Yellowtrace, I have been reading your blog for a couple of years one and have always enjoyed it, however your posts recently have been based a lot on PR with little original content. It’s starting to read like one long advertisement for products. Even your artists posts seem to be due to contributions rather than work you have discovered with little critical analysis.I do realise that you are trying to earn an income from your blog, but there is a danger that it can become too commercial, full of articles that you can read elsewhere, thought the pics are pretty but without that oomph that characterized your earlier posts. Reply
Dana Tomić Hughes March 12, 2014 I’m sorry to hear you feel this way Joanne – I certainly would never call Yellowtrace a commercial blog as it’s mostly driven by a huge amount of passion and enthusiasm. Running a blog of this nature is a massive undertaking and a huge commitment – every post is carefully researched, selected and edited, and all opinions are always honest and true. I will continue to do my best, although I’m quite conscious that – as the audience grows and so do the demands of the blog – it will mean I won’t be able to please everyone. Thanks again, Dana. Reply
Babette Hayes April 9, 2014 Unlike Joanne I have not been following you for two years. I was fortunate to have a colleague pass on your blog details about a year ago and have enjoyed your offerings since. Your commitment to what you are producing for us, your followers, is commendable as I realise it involves a massive amount of research, expertise, passion. I look forward to opening your emails each time and find the variety of offerings stimulating, and am grateful to receive it. I have sent it on to contacts in France and London. Thank you Babette Hayes Reply
Dana Tomić Hughes April 10, 2014 Thank you so much for your lovely comment Babette. Much appreciated! Reply
Rogerseller Introduces Luxury Living Systems from Lema. November 12, 2014 […] have a thing or two to celebrate this year. First, they introduced us to the revolutionary Italian kitchen artisans Valucine, and today marks a new era and another significant milestone for their […] Reply
