klee klee Fashion Store in Shanghai by AIM Architecture | Yellowtrace

klee klee Fashion Store in Shanghai by AIM Architecture.

Taking its name from Tibetan phrase for ‘slow down’, klee klee is an exploration of minimalism and low-impact production that results in high-impact design. AIM Architecture's concept for this clothing store in Shanghai plays on the...
Stories On Design: Hospitality + Event Pop-ups curated by Yellowtrace

Stories On Design // Hospitality & Event Pop-Ups.

Gone are the days when Event Pop-Ups were simply clever PR stunts or an excuse for mediocre premises that have been knocked up by someone’s handy uncle who can cunningly transform Bunning’s chipboard into bench seats. Add a coupla...
Hermes Campaign Shot inside the Rijksmuseum in Amsterdam | Yellowtrace

Hermès Campaign Shot inside the Rijksmuseum in Amsterdam.

Fashion may long have been criticised for being fickle, shallow and skin deep, keeping company with waif like, beautiful creatures who haven’t seen a decent meal in untold years. Unlike libraries, of course, which are revered as the...