The Runway Design Exhibition by Normann Copenhagen | Yellowtrace The Runway Design Exhibition by Normann Copenhagen | Yellowtrace The Runway Design Exhibition by Normann Copenhagen | Yellowtrace The Runway Design Exhibition by Normann Copenhagen | Yellowtrace The Runway Design Exhibition by Normann Copenhagen | Yellowtrace The Runway Design Exhibition by Normann Copenhagen | Yellowtrace The Runway Design Exhibition by Normann Copenhagen | Yellowtrace The Runway Design Exhibition by Normann Copenhagen | Yellowtrace The Runway Design Exhibition by Normann Copenhagen | Yellowtrace The Runway Design Exhibition by Normann Copenhagen | Yellowtrace The Runway Design Exhibition by Normann Copenhagen | Yellowtrace The Runway Design Exhibition by Normann Copenhagen | Yellowtrace The Runway Design Exhibition by Normann Copenhagen | Yellowtrace The Runway Design Exhibition by Normann Copenhagen | Yellowtrace The Runway Design Exhibition by Normann Copenhagen | Yellowtrace The Runway Design Exhibition by Normann Copenhagen | Yellowtrace The Runway Design Exhibition by Normann Copenhagen | Yellowtrace The Runway Design Exhibition by Normann Copenhagen | Yellowtrace It’s showtime when Normann Copenhagen open the doors to its new exhibition – the third of its kind in the unique concept showroom, which undergoes a complete metamorphosis every six months. In a remarkable transformation, the showroom’s pillars and arches now open up to a completely bare room, to make space for a spectacular installation: A dazzling sapphire yellow runway, which winds around the 1,700 square metre showroom.Using the fashion world’s runway show as a source of inspiration, the exhibition “The Runway Issue” presents everything from sofas to cups in creative unity, on a single long podium. VIP-worthy front row seating, a backstage area kept white on white, and details like clothes rails and staff backstage passes, complete the narrative. The scene is set for a runway show in all its glitz, but the typical transience has dissolved. The spectacle has been put on pause, frozen in a moment of time that allows the audience to take a step up and explore the various looks and pieces.The colour universe du jour is earthy and alluring: soft fawn and gleaming sapphire yellow blend with warm terracotta and deep cocoa in a medley of artsy compositions, 70s glamour and timeless classics. The large hall is like a blank canvas that spotlights the artistic displays on the podium. Accessories and furniture are stacked at precarious heights, or strapped on to oversized foam blocks. A mastodon of a chocolate-coloured velvet sofa and chairs in walnut and bouclé are among the key looks.The runway stretches all the way down into the downstairs gallery, where one thing is crystal clear: yellow is the new pink. The experimental room, whose previous pink look has been exposed in many an Instagram feed, has transformed into an enticing golden cave. Enter into a treasure chest of lit lamps that shine among fantastic and devouring streams of gold. Related: Normann Copenhagen’s Shiny New Flagship Store. [Images © Normann Copenhagen.] Share the love:FacebookTwitterLinkedInEmailPinterest Leave a Reply Cancel ReplyYour email address will not be published.CommentName* Email* Website Δ