Humanscale Kvadrat Fabric Freedom Exclusive Collaboration Yellowtrace

Humanscale Kvadrat Fabric Freedom Exclusive Collaboration Yellowtrace 02

Humanscale Kvadrat Fabric Freedom Exclusive Collaboration Yellowtrace Hs Seating Freedom Studio Kvadrat Frechette 13

Introduced in 1999, Freedom is a Humanscale classic range designed to eliminate the need for manual controls or knobs and levers. The chair automatically adjusts to every user via their body weight using the simple laws of physics. Photo by Jeremy Frechette.

 

Humanscale Kvadrat Fabric Freedom Exclusive Collaboration Yellowtrace Hs Seating Freedom Studio Kvadrat Frechette 06

Humanscale Kvadrat Fabric Freedom Exclusive Collaboration Yellowtrace Hs Seating Freedom Studio Kvadrat Frechette 07The Freedom collection includes the Saddle and Pony seats—the perfect companion to the task chairs. Photo above and left by Jeremy Frechette.

 

Humanscale, the leading designer and manufacturer of high-performance ergonomic products, introduces its global partnership by offering nine Kvadrat textiles. The collaboration begins with Humanscale’s award-winning Freedom family seating solutions, available now. The partnership will expand across Humanscale’s planet-positive seating solutions, including Smart Ocean, Liberty Ocean and the Trea Chair launching this month, further to Summa, Smart Conference and Path, available in early 2024.

Aligned through shared values of design innovation, longevity and sustainability, Humanscale’s new partnership with renowned Danish textile designer and manufacturer aims to merge purposeful expression of colour, texture and pattern with an industrial design ethos born of ergonomic wellness and engineered inclusivity.

“Humanscale’s collaboration with Kvadrat marks an exciting creative journey to ignite meaningful change on an industrial scale,” says Todd Bracher, Creative Director of Humanscale. “Our shared values of design innovation, longevity, and sustainability make this partnership a perfect fit.”

Suitable for both commercial and residential settings, Kvadrat’s versatile upholstery collections reflect its commitment to colour, simplicity and innovation by constantly pushing textiles’ aesthetic, technological and functional properties. The textiles are made using only the best raw materials to last a lifetime and have the least possible environmental impact. The seating solutions will be available in nine captivating Kvadrat collections, including Vanir by Raf Simons, Elle from SAHCO, Arda from Kvadrat Febrik, Remix 3, Reflect, Hallingdal 65, Steelcut Quartet, Steelcut Trio 3 and Coda 2.

 

This Yellowtrace Promotion is supported by Humanscale. Like everything we do, our partner content is carefully curated to maintain the utmost relevance to our audience. Thank you for supporting the brands that support Yellowtrace.

 

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The global partnership merges Humanscale’s sophisticated ergonomics, simplicity and function with Kvadrat’s expressive interplay of colour and texture, invigorating hybrid work culture wherever it occurs: in today’s office, at home or in third places.

“Humanscale shares values with us, and both companies wish to rethink and explore how we live and work,” added Anders Byriel, Kvadrat CEO. “We look forward to developing our collaboration with Humanscale to promote wellbeing and connectivity and build this truly global partnership.”

The partnership between Humanscale and Kvadrat goes beyond product design by promoting sustainable practices and environmental responsibility. By steadfastly upholding their commitment to planet-positive manufacturing and materials sourcing, each minimises their environmental footprint to leave the world better off than they have found it. Both companies are taking necessary steps to contain their influence on global temperature rise within 1.5°C by utilising new manufacturing systems that decrease carbon emissions from both on-and-off-site fuel use.

For more information on the Humanscale and Kvadrat partnership, click here.

 

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Humanscale Kvadrat Fabric Freedom Exclusive Collaboration Yellowtrace Newburgh 14


[Images courtesy of Humanscale.]

 

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