If Only For a Second by Mimi Foundation | Yellowtrace

If Only For a Second by Mimi Foundation | Yellowtrace

If Only For a Second by Mimi Foundation | Yellowtrace

If Only For a Second by Mimi Foundation | Yellowtrace

If Only For a Second by Mimi Foundation | Yellowtrace

If Only For a Second by Mimi Foundation | Yellowtrace

If Only For a Second by Mimi Foundation | Yellowtrace

If Only For a Second by Mimi Foundation | Yellowtrace

If Only For a Second by Mimi Foundation | Yellowtrace

Click here to watch the embedded video.

Most things I post about make me feel inspired in some way. Some make me laugh. Others make me cry… Today’s post makes me feel a whole bunch of things at once… I laugh, I cry, and feel inspired with the power of the human spirit. I also feel profoundly grateful and humbled. Why? Because this is one incredibly powerful project and such a simple concept – making cancer patients forget about their illness, if only for a second

On June 17th this year, Mimi Foundation, in collaboration with Leo Burnett France, invited 20 cancer patients to participate in a unique makeover experience. The day was transformed into a 60 pages book titled “If only for a second”, with the help of photographer Vincent Dixon. Every photo is followed by a caption, the date and the time it was taken, and most importantly, the exact second when each of the 20 people forgot about their disease.

I urge you to watch the emotional film which shows the whole adventure. If you’re anything like me, then perhaps you might like to grab a tissue. Wonderful uplifting project that spreads smiles and happiness. I feel deeply moved.

Related Post: The Tutu Project by Bob Carey.


[Images courtesy of Mimi Foundation.]

 

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